For too long, dyslexia has been perceived as a disability, as a mode of thinking somehow less than ‘normal’. And yet, the world’s largest recruiter, Randstad Enterprise, concluded in a far-reaching global study that skills such as creativity, problem-solving, lateral thinking and communication are now “the most sought-after in every job, across every sector, around the world”. And these are skills that dyslexic thinkers inherently excel at. So we decided to reframe dyslexia, not as an impediment to success, but as a rocket ship to success - as a mode of thinking that will better equip everyone to thrive against the demands of the future. To do it, we teamed up with Virgin and Open University to create DyslexicU, a fully-functioning University where you can learn how to think like a Dyslexic. Welcome to a new school of thought. See for yourself at: www.madebydyslexia.org/dyslexicu