In order to show the power of the new Siemens IOT developer platform, we built MindSphere.io - a live web experience that let app builders interact with live industrial code in real time.
At the heart of the website is a miniature world that’s hooked up to industrial sensors that replicate the real industrial world. Five live-streaming cameras and a host of sensors attached to real machines capture real ever-changing industrial data just like real-world machines do. The model has even miniaturized time itself with an interactive lighting system that turns night into day every four minutes, giving developers more robust data sets to work with.
Best of all, the webiste shows developers the one thing that can truly prove to them that MindSphere is truly amazing – live MindSphere code captured from real sensors in real time.
Behind the Scenes
The Jolly Green Giant was back after a long hiatus. We gave him a new look and a new campaign to celebrate his return. And then we asked a question. What did the Giant learn while he was away?
Most people have no idea what PwC actually do. So with the firm's first brand campaign in over a decade, we brought PwC's extraordinary capabilities to life.
PwC Case Study
After years out of the spotlight, the Green Giant was ready to return to the valley.
We had to move GoDaddy away from its bikini-filled past and show small business owners that GoDaddy could help them kick ass online. Who better to send that message than Jean Claude Van Damme?
Having just launched a new brand positioning, it was critical that GoDaddy continued to stand up for their largest constituency: the American Small Business owner. In two very different ways, we wanted our customers to know that we could help them kick ass online.
Some teenagers will do anything to get rid of pimples. The internet is filled with misguided home remedies and miracle cures to try, each one more weird and whacky than the next. Our job was to get teens to rethink the way they were treating their pimples and to get them to seek out the advice from a doctor rather than a remedy on Youtube.
When you first start wearing contact lenses, the difference is extraordinary. Contacts change the way you see the world. But they also change how you interact with it. They let you do things with more freedom and confidence. They let you connect with people more directly, more intimately, without barriers or encumbrance. In this campaign, we showed how contacts can change a lot more than just your sight.
PwC knows that the best way to make a lasting difference in poorer neighborhoods is by going into classrooms and teaching kids valuable lessons in financial and environmental responsibility. When you teach one kid how to be responsible, that lesson spreads.
There’s no such thing as a standard family. That’s why standard life insurance policies are a bad idea. Happily, Lifebroker are experts at finding exactly the right policy to suit your family's specific needs. Rest assured, if Lifebroker can find a perfect policy for these families, they can find a perfect policy for yours.
World's Greatest Parents
Here is an assortment of past projects. The radio work is for a client called V-Line. They're a regional train service (something like Am-Trak in the States.)